Privacy policy

This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from Devoted to Pretty (the Site).

Personal information we collect
When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site and information about how you interact with the Site. We refer to this automatically-collected information as 'Device Information'.

• 'Cookies' are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org.
• 'Log files' track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
• 'Web beacons', 'tags', and 'pixels' are electronic files used to record information about how you browse the Site.

Additionally when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, delivery address, payment information (including credit card numbers), email address, phone number and products purchased. We refer to this information as ‘Order Information’.

When we talk about 'Personal Information' in this Privacy Policy, we are talking both about Device Information and Order Information.

How do we use your personal information?
We use the Order Information that we collect generally to fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this Order Information to:

We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns) and to aid advertising and remarketing activity.

Sharing your personal information
We share your Personal Information with third parties to help us use your Personal Information, as described above. For example, we use Shopify to power our online store--you can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy. We also use Google Analytics to help us understand how our customers use the Site -- you can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.

Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.

Behavioural advertising
As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s ('NAI') educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

You can opt out of targeted advertising by using the links below:

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/.

Do not track
Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.

Your rights
You have the right to ask to see the information we hold about you. If you believe the information is wrong you may ask that it be corrected. To request the information we hold about you, contact us at team@devotedtopretty.co.nz.

Unsolicited Electronic Messages Act 2007
The Unsolicited Electronic Messages Act 2007 aims to stop people sending you unsolicited electronic emails marketing or promoting goods and services. If we send you emails about our products or promotions it is because we believe you have provided either express or inferred consent for us to send these emails. Of course Devoted to Pretty would like to continue to keep in contact with you, however, should you not want to receive these emails, please email us at team@devotedtopretty.co.nz to let us know.

What you can do to ensure your privacy
Devoted to Pretty customers can use the Devoted to Pretty website to securely login to their account. It is extremely important that you keep your username and password secure and personal to you only and not share with others. Should you forget this information we will use appropriate procedures to authenticate you and then reset your password.

Data retention
When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information.

Changes
We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons.

Contact us
For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by email at team@devotedtopretty.co.nz.